Theory I have in mind applies to many cases of human endeavor. Although there is a theory by Timothy Levine called Truth-Default Theory or TDT, the theory I am advancing is entirely different from his description.For example, I disseminated information among colleagues that there is an opportunity for innovation and development proposals to be potentially funded heavily by the Commission on Higher Education. The initiative is part of the government’s effort to minimize the adverse effects of the K-12 Transition Program.A week was given to comply with the simple requirement of submitting a one or two-page concept paper to the funding agency. The concept paper preludes the preparation of a full-blown research proposal once the proposed concept is accepted.I discussed the rationale, explained the mechanics and gave all the forms to be accomplished to the unit heads. I thought they would appreciate the effort and be motivated likewise to disseminate the information to the 400-500 faculty members of the university. I also explored possible topics as starting points that the group can follow through.Even while disseminating the information and being hopeful that they will respond to the call, at the back of my mind, I somehow anticipate that nobody will submit or make the extra effort to present their proposals. By default, nothing gets done for some reason. Almost always, nothing gets done despite efforts to make a change.And nobody did submit except me as I took extra effort to make a submission on or before the deadline. I am aware of the Default Theory. Things happen as they should if no additional effort is done to counter its effect. I have done this action several times, and I made changes and took a career turn. I counteract the default with deliberate, sustained effort to do something.When applied to dealing with environmental issues or concerns which are my cup of tea, the Default Theory works likewise.For example, for many years and after so many ideas, suggestions, propositions, projects, programs among others that arise to counter the effects of environmental degradation, the default prevails. That is, nothing gets accomplished that significantly and with lasting impact.If you attend conferences or read scientific papers, the issue of environmental problems such as pollution, illegal trade, over-extraction, and similar problems faced decades back remain. The default is that nothing gets done, at least on a sustainable manner, even with much effort and expense. There may be successes, but history reveals that everything goes back to board one through time. Gains are not sustainable.So where does this bring us?It all starts with the recognition that this phenomenon exists. And deliberate, sustained effort to counter the “business as usual” must be made.