Category: Quantitative Research
What is a conceptual framework? I gathered all the relevant definitions of a conceptual framework, what it does in the research process, and extracted the key ideas to give …
What is the quantitative research design? Why is the research design needed? What are the four main types of quantitative research designs used by researchers? This article illustrates research …
I noticed that even if my undergraduate students have finished their college degrees ending with a thesis, many of them still could not write statistical questions. Writing a good …
What is market analysis? How is it done? This article describes how market analysis works using data on a pizza study. After having defined marketing research in my previous …
What is marketing research? How do you come up with your conceptual framework for marketing research? This article defines the concept and provides a simplified example. One of the …
