Category: Quantitative Research
What is the quantitative research design? Why is the research design needed? What are the four main types of quantitative research designs used by researchers? This article illustrates research …
Background I noticed that even if my undergraduate students have finished their college degrees ending with a thesis, many of them still could not write statistical questions. Writing a …
What is market analysis? How is it done? This article describes how market analysis works using data on a pizza study. After having defined marketing research in my previous …
What is marketing research? How is it different from market analysis? This article describes marketing research, its goals and objectives, the kind of data gathered, and how those data …
How do you determine the sample size required for your specific study? This is an important question considering that the answer determines how much effort you should devote to …
