Category: Research

If you are a marketing student, content creator or a marketing analyst who wants to make your content go viral or perhaps curious about strategies on how to go …

This article shows frequency data analysis using the chi-square test. It shows a brief but essential background about chi square and shows the construction of a frequency data table. …

Data analysis is only as good as the quality of data obtained during the data collection process. This article enumerates the five essential steps to ensure data integrity, accuracy, …

This article shall guide you on how to write a good abstract. It lists the four essential elements of a good abstract, ideal number of words, and tense. The …

This article comprehensively describes the what, why, where, and how of literature review. In addition, it provides tips on when to stop writing it with a supplemental video. Read …